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Salzburg’s MICE Rise with Europe Congress 2024

Get ready for an exciting event as Salzburg Congress takes center stage for the Europe Congress' annual MCE Central & Eastern European forum. Bringing together 200 dynamic business event planners and suppliers, this vibrant gathering is set to unfold from 4-6 February.
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Salzburg's MICE rice

Building on the success of last year's Events Club Associations Forum, the Austrian city's MICE potential, excellent B2B venues, and local enthusiasm position it as the ideal locale for Europe Congress' boutique B2B forums.

MICE Salzburg European Congress

Salzburg Congress will set the stage for the Europe Congress’ annual MCE Central & Eastern European forum, gathering 200 business event planners and suppliers from 4-6 February. Drawing qualified hosted buyers from across Europe, the forum facilitates connections with leading hotels, congress centers, tourism bureaus, and event solutions providers spanning 20+ Central and Eastern European countries.

Alain Pallas, Managing Director of Europe Congress, emphasizes a focus on quality over quantity, ensuring personalized services for each participant.

We focus on quality over quantity for our forums. Our event days are packed full of different events, and being able to offer personalized services and care for every participant makes everyone feel at ease. The intimacy at the forums allows top industry professionals the best chance of making important business connections- whether it’s during 1-2-1 meetings or one of our many activities like a walking tour.

MICE Salzburg European Congress
Attendees will partake in various activities across the 2.5-day event, including 35 prescheduled meetings and social engagements such as a private brewery tour, a historical Residenz Palace party, and a strudel-making class. Europe Congress collaborates with Salzburg Congress and the Salzburg Convention Bureau to showcase the best of the “City of Mozart,” featuring the area’s finest hotels. Participants will be hosted by Sheraton Grand Salzburg and IMLAUER Pitter hotels, conveniently located near Salzburg Congress and the UNESCO-listed Old Town.

Julia Franz, Director of Sales and Marketing at IMLAUER Hotels & Restaurants, highlights Salzburg’s appeal for intimate B2B events, first-class conference facilities, charm, and accessibility.

The city's top-notch conference facilities, coupled with its charm and accessibility, make it an ideal choice. Our IMLAUER team is well experienced in organizing meetings and events and is delighted to host you!

The Grand Sheraton Salzburg, renowned for onsite events, expresses excitement about the resurgence of MICE events in Salzburg, emphasizing the importance of human connection and the hotel’s commitment to providing a top-notch event venue.
MICE Salzburg European Congress

Limited spaces for the event are still available for qualified buyers. To register your interest, email Europe Congress at info@europecongress.com

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